LinkedIn Audience Insights

LinkedIn Audience Insights is a free report in Campaign Manager. Advertisers can review what demographics and attributes make up the Saved and Managed audiences they have already created within LinkedIn Ads. This video will show you the few ways you can access LinkedIn Audience Insights. Then we'll cover what information you can review and give some ideas on how you can use the information to better improve your campaigns. 0:36 - Finding the Audience Manager in LinkedIn Ads 1:29 - Viewing Insights for Saved Audiences 1:54 - Audience Insights for Matched Audiences in 2 Ways 2:27 - Overview of the Summary Tab in the LinkedIn Audience Insights Tool 2:54 - Content & Interest Information Insights for Audiences 4:20 - Location Information for Custom Audience Segments 5:29 - Member Information in LinkedIn Audience Insights 7:27 - Company Audience Insights & ABM Thoughts 10:51 - Editing & Saving an Audience Within Audience Insights #linkedinaudienceinsights #linkedinaudiences #linkedinads -- Have a topic you want the Paid Media Pros to breakdown? Let us know in the comments below! CHECK OUT OUR AFFILIATES: Unbounce - https://bit.ly/pmp-unbounce Instapage - https://instapage.grsm.io/paidmediapros Supermetrics - https://bit.ly/supermetrics-pmp TubeBuddy - https://www.tubebuddy.com/paidmediapros Canva - https://partner.canva.com/paidmediapros Find more about the Paid Media Pros here: Website: https://www.paidmediapros.com Merch: https://my-store-c4f630.creator-spring.com Facebook: https://www.facebook.com/PaidMediaPros/ Instagram: https://www.instagram.com/paidmediapros/ Twitter: https://twitter.com/paidmediapros

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